The company

We supply the parts
and we make some of them

ZMS Auto is a car accessories business in Gauteng. We supply and fit accessories, we manufacture a few of our own, and we own the AeroTag brand outright.

We started by fitting
other people's parts.

ZMS Auto began as a fitment and accessories business. Wheels, trim, sound, wraps. Most of what passed through the workshop was imported, and a fair amount of it was not made for South African roads.

After enough warranty jobs on parts we did not make, we decided that anything carrying our name should be something we control. So we started making our own alongside the lines we carry.

AeroTag came out of that. Drawn on the bench, tooled in house, tested on staff cars for a season, and still packed by the people who designed it. It is the first range we badged, and the shop grows around it as we bring more stock in.

A black BMW at dusk with an AeroTag fitted
By the numbers

Small operation,
tight control.

2019

Year ZMS Auto opened its doors

8

People on the floor, tooling through to packing

1

Brand we own outright, with more of the shop to come

4,700

AeroTag units shipped since the range went on sale

How we work

No clever story.
Just the work.

We carry a small range, we make what we can make properly, and we answer the phone when something is wrong.

We make it, we own it

Tooling, forming and finishing for our own ranges all happen on our own floor.

Tested before it sells

Every part we list, ours or someone else’s, spends a season on staff and customer cars first.

Priced without theatre

One price, listed on the page. No permanent sale.

Fixed when it fails

If a tag lets go, cracks or fades inside a year we replace it.

For business

Not only for
car people.

A tag is a small piece of branding that goes where a sticker cannot. Companies use them on fleet and staff vehicles, dealerships hand them over with the keys, and brands run them as merchandise. Same product, printed with whatever you need on it.

  • Fleet and staff vehicles

    One artwork, one colour, any quantity. Your mark on every vehicle without touching the paint or the panel.

  • Dealerships and workshops

    Hand one over with the keys, or put your details on the back so the car leaves carrying your number.

  • Events and merchandise

    Club runs, launches, giveaways and corporate gifting. Short runs are no problem because we print locally.

  • Resale and stockists

    Trade pricing, your own branded runs at no setup charge, and stock replenished without waiting on a container.

Talk to us about a business order

AeroTag branded tag
Ownership

AeroTag
is ours.

The name, the mark and the tooling all sit with ZMS Auto. That matters if you are a reseller, because pricing, stock and lead times come from one place and there is no importer in the middle setting the terms.

Want to carry
AeroTag?